Federal Road Safety Corps (FRSC) and the Beer Sectoral Group Monday in Abuja locked in a renewed five-year Memorandum of Understanding to eliminate drink driving and enforce a national culture of responsible alcohol consumption amongst drivers in Nigeria.
The move, they noted, was a deliberate, joint offensive against the single most preventable cause of road carnage in Nigeria.
They added that the agreement binds enforcement power with industry influence to protect every commuter, every family, and every life on Nigerian roads.
The Corps Marshal, FRSC, Shehu Mohammed and Beer Sectoral Group Chairman, Thibaut Boidin jointly signed the pact at FRSC National Headquarters.
To this end, it is to be noted that the MoU declares war on complacency.
It mandates intensified nationwide campaigns, aggressive public education, and targeted interventions that confront drink driving at its source.
While the Corps brings statutory authority and data driven enforcement to the table, the brewing giants, Beer Sectoral Group brings reach, resources, and responsibility.
Together the two partners will dismantle the culture that treats alcohol and steering wheels as compatible.
Expectedly, for the next five years, this alliance will measure success in bodies kept alive, families kept whole, and roads made safe.
The FRSC and Beer Sectoral Group are setting a precedent and the message to every Nigerian is absolute. Drink responsibly or do not drive at all
The pact was executed in the presence of the chief executives of Guinness Nigeria Plc, Girish Sharma, and International Breweries Plc, Nicholas Kade, alongside BSG Executive Director Abiola Lasehinde and the full weight of FRSC Management.